Why Businesses Must Make Have Own Android App?

If you are a small business owner and wondering why a business app is at all required, then let us tell you that, an app is a necessity for business success. And if your business won't have an app yet, then you must have one. Just offline presence is not at all a winning idea, and having just a website is not sufficient anymore. The traffic has shifted to the mobile area,  and with the emergence of smart phones, apps have become an important marketing tool for businesses of every size.

And when you have realized that apps are essential for your business, there comes another curiosity, to go for the iOS or Android platform. Indeed, there is a never-ending race between the two. But the past data reveals that Android with its flexibility has been the winner for a long time.


Statista reveals that about 88 % of smart phones sold to users in the second quarter of 2018 had Android OS. This clearly says how popular are the Android apps and also inspires the businesses to consider Android app development for themselves to gain a competitive edge and be winning in the race.

With its Google supported advantage, Android comes with numerous features that enable businesses to address problems of the customers, help in the business processes and boost revenue. What you have to create scalable enterprise-centric mobile apps or engage with consumer-specific apps get the assistance of android app development services. Let's take a deeper look into the discussion.

How is Android App Good for Your Business?

  • Android Apps Cost You Less
Android being an open-source framework, Android SDK helps and save costing. With such easy affordable mobile apps that cost you less, can help in your business monetary planning as well. You can get the best features and functionalities for the ever-improving Android platform.
  • Customization is Convenient
No mobile platform is as potential as Android when it comes to customization.  Business can customize not just their app, but also the OS as required and as per daily usage. This enables you to stay updated with the changing market trends as Android permits adding or editing any feature you wish to.

  • Scalability
Android permits well focused and future-ready apps and helps you to target a specific niche and enable users with high-end functions and attributes and whenever necessary. Android apps are quite scalable and allow to integrate with new features to meet customer's demand and emerging market trends.
  • Compatible With Numerous Devices And Technologies
Android applications share compatibility with advanced technologies such as the IoT, AR & VR, AI, and many others. Developers can use several devices like Windows desktop, Mac OS and LINUX system while developing an Android app. They can also take advantage of Google offering technologies and tools for development.
  • Fast Integration
Android helps with the whole customization of the app and to meet the requirements of your project. This allows easy integration of 3rd party tools, libraries, the current enterprise systems, social media channels and more in the application. And in case you have different mobile apps you can easily integrate them, with your Android application.
  • Rapid Deployment
In comparison to iOS, Android offers more advantages, like it has few steps for deployment. So, businesses can get the Android app faster and get their apps ready in lesser time.
  • Flawless Functioning
Another advantage of the Android platform is that this can be integrated with numerous devices and this enables flawless functioning across various devices. Due to compatibility with various devices, Android app development keeps pace with new market trends and advancement in technologies.


  • Multiple Sales Channel
The platform enables business in multiple channels, therefore you can boost your business with this facility.
  • Low Barriers Entry
In comparison to iOS, the development of the android app needs the least investment.

To develop your app, you can have in-house developers or the best suggestion is to outsource that to firms and companies who are well equipped with android app development. The later will save your time and efforts. When you can rely on the assistance of a third-party app development company, you can focus more on the business perspectives. With their proven experiences and already existing robust app development facilities, a third-party app development company seems a better idea.

Today, there are numerous companies which offer Android app development in Kolkata, and many businesses are taking advantage of their services. Why not you?
  • Huge Reach
As  Statista reveals, the 2nd quarter of 2018 has witnessed 329.5 million Android Smartphone units being sold globally, this indicates a bigger market reach than that of iOS which could sell out only 44.72 million units. Therefore, with the Android app, you can reach out to more people and your business will flourish.  While, if you ignore this platform, you will lose numerous opportunities and various advantages.
  • Quick Market Time
Team up with a known app development company who has a reputation of offering fast service with the fulfillment of your requirements.  With a robust app developing team and machinery, you can get a quick turn around and fast market time. This offers a competitive edge and helps you in your endeavor.


Android platform is better in many aspects in comparison to the iOS platform and offers exactly the features and functionalities you aim at. With a customized app, you can obtain your business goals, generate more ROI, and enhance your sales while addressing your business concerns at the same time.

Now, you get to know hoe, an Android app develops effective communication between ventures and customers. To remain ahead in the competition, you must get your business app. What you have to do is seek assistance from a reliable app development company and unlock the potentials of the android platform.

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